This Thanksgiving weekend, shoppers turned their attention away from turkey and football in favor of shopping, shattering records for online and mobile purchases – a gift to retailers dealing with this year’s short holiday shopping season.
This year will be a short shopping season, but that’s not stopping record-breaking numbers. Deep discounts wooed more than 154 million shoppers from
Thanksgiving Day through Sunday, up from 151 million last year. (USA Today)
Cyber Monday hit a new sales record with $3.45 billion spent online, up 12% from last year’s Cyber Monday and the single largest
U.S. online sales day ever. (Adobe)
44 percent went online and 40 percent shopped in-store. (NRF)
The number of store visitors fell nearly 11% on Black Friday from a year ago and sales dropped more than 10%. (RetailNext in The Wall Street Journal)
With in-store shopping happening early in the day on Thanksgiving, consumers appeared to head home sooner and continue shopping online.